The Standing Forest Economy is characterized by a focus on forest management practices that maintain or enhance ecosystem services, such as carbon storage, water regulation, and wildlife habitat, while also supporting sustainable livelihoods for forest-dependent communities.

To achieve this transition, the Standing Forest Economy relies on a combination of policy and market-based incentives that encourage sustainable forest management practices. This includes the implementation of certification schemes, such as the Fair For Life (linkar para o site da certificação), which provide a market signal for sustainably harvested timber, as well as government policies that promote conservation and restoration of forest ecosystems. Additionally, the Standing Forest Economy promotes the development of new markets for forest products and services, such as ecosystem services payments, which can provide additional income streams for forest owners and managers who adopt sustainable practices. Overall, the Standing Forest Economy represents a promising approach to balancing economic development with environmental conservation, and has the potential to ensure that forests continue to provide essential ecosystem services for future generations.